#onlymeasured is a long-term brand strategy & multimedia campaign for JANEK made-to-measure. As a former Brand Manager of JANEK, I've co-created and supervised whole thing.
Problem & Solution →
Being an in-house one man marketing army for a fashion manufacturer and brand was a huge challenge and life changer for me. Marketing and Public Relations of the company being my main responsibility, I was also dealing with Sales & Retail Strategy with 3 stores across the country and e-store and with Creative Direction — I worked for three seasons* as an Art Director, shaping the creative face of the company with photographer, Mr. Jakub Koutný and also helped to buy fabrics and develop new products with the owner, Mr. Alois Holiš.
Campaign & photoshoot →
Advertising & media →